Drink & Be Merry: Martha Stewart & Wine Insiders Collab Makes a Perfect Pairing

We love a good wine. And we love a good bargain. And did we mention we love Martha Stewart? Combine all three and you’ve got the latest, most exciting wine news around: Martha Stewart and Wine Insiders are pairing up — like a perfect Port and Bleu Cheese — to offer a collection of curated wines you won’t want to miss out on.

Wine Insiders, in case you’re not familiar, is the go-to spot on the web for great wine at great prices. The company announced in a press release that they’re thrilled to join forces with “America’s most trusted lifestyle expert” (hey, they’ll get no argument from us on that title). If you didn’t know, Martha Stewart has her own wine company — the Martha Stewart Wine Co., duh — and so this partnership is destiny, as far as we’re concerned.

Stewart personally approves every single one of the 600 wines in her namesake collection, as well as sharing recipes and tasting notes.

“Having the right wine for the right meal or moment is very important,” Stewart said via a press statement. “I’m very excited to share the great wines I’ve curated at Martha Stewart Wine Co. with the millions of Wine Insiders customers this holiday season.

“Wine Insiders is the leader in online wine for three reasons — curations, convenience and value,” Louis Amoroso, the President of Wine Insiders, stated in a press release. “Collaborating with Martha Stewart to help Insiders across the nation experience the same wines Martha herself enjoys and serves to friends and family brings the ultimate resource in entertaining into their home.”

The collaboration between Stewart and Wine Insiders will continue for the forseeable future, with new seasonally-themed packs and gift offerings (all curated by Martha herself) being released throughout 2020. Currently, the duo have eight themed half and full cases of wine on offer, including “Entertaining Must-Haves” and “Martha’s Holiday Dinner.”

So if your usual way of selecting a wine is hastily choosing a random sale white at the supermarket to pair with the pieces of American cheese you’re going to sneak off your toddler’s plate before the in-laws arrive, this collaboration is definitely a boon. Here’s how to get on board:

Shoppers visit www.wineinsiders.com and hop over to the collection curated by Martha Stewart. Choose from a variety of white, red and sparkling wines. Individual bottles range from $10.49 to $24.99. Gift sets (half-dozen and dozen assortments) are offered with prices as low as $12.67 a bottle. The best part? You get to sit back and wait for the top-notch booze to arrive on your doorstep.

(Yes, you have to confirm delivery state and drinking age and all that jazz first.)

Eating is nice, but we’re here for the drink and be merry part. Cheers!



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